• Friday, October 24, 2014
  • A program of IPS Inter Press Service supported by the Dutch MDG3 Fund

    IPS MDG3 Project – Two Years Work Under Analysis

    Comms Consult Independent Evaluation Released

    Earlier this year IPS commissioned an independent evaluation of its ‘Communicating for Change: Getting Voice, Visibility and Impact for Gender Equality’ programme. The objective was of course to assess project’s outcomes, but also to gather and share the lessons learned about communicating gender in these two years work.

    A Comms Consult team undertook this evaluation with a specific brief to focus on lessons learned and potential paths forward. As part of the preparation and implementation different audiences and partners of the project were surveyed on electronic platforms, by questionnaire and by telephone. These consultations provided very valuable direct input from stakeholders on the programme’s future directions.

    The final report – which incorporates stakeholder and partner views – concludes with three pages of reflection on future challenges, particularly about how to adapt to the changing communication landscape and the growth of social media.

    You can access the full independent, evaluation report here. We will very much welcome exchanges with the community of MDG3 fellow grantees, other NGOs and researchers about the insights and lessons of the evaluation.

    Some of the Achieved Goals…

    The project has raised awareness of gender issues, particularly MDG3 through reporting and seminars held in the different regions.

    The editorial products of the project have given women and women’s organisations a platform to see and hear themselves.

    The voice and visibility of women increased as a result of the coverage. This was confirmed by surveys of readers as well as project partners and MDG3 Grantees.

    Some of the Challenges Ahead…

    Building linkages and better supporting South-South learning.

    Reaching younger audiences – using diverse online platforms, mobile phones and
    social networking.

    Making mentorship more central.

    Reaching more audiences and constituencies.

    home | top